Looking at some media trends in the digital era
Looking at some media trends in the digital era
Blog Article
Having a look at some of the current changes and developments in TV and digital media.
With consistent shifts and developments in the digital landscape, what are the current trends in media? Well, along with the rise of internet streaming platforms and short form media content, the way in which people are getting their news is also evolving. People are increasingly turning towards online news sources, instead of viewing television, to find out about current worldly affairs. However, at the same time, due to a continuous circulation of info, people are coming to be overwhelmed by substantial volumes of content. In response to this, news groups are re-engaging audiences by making short form content that is more clear and much easier to follow. These days it is common to find news channels that have sizeable followings on social media platforms. This pattern can be validated by the CEO of the fund that owns Euronews, for instance. Using this technique has been very important for supplying people with trusted and authenticated news sources, in a form they can readily identify with.
In the present digital age, mobile phones have become one of the most common tools that individuals are using to watch videos and access media. These days, many social media networks are providing endless feeds of brief, successive videos, that are growing in appeal among smart device users. In fact, statistics reveal that that internationally, mobile content viewing is on the rise, revealing that short form media is among the fastest growing media trends today. These platforms allow users to see a series of personalised content and react instantly, making these videos much more interesting and addictive than conventional content. Short form videos are also being used more frequently for news and academic functions, not just for entertainment. Subsequently, this trend is evolving the way individuals are proactively seeking for and counting on to get knowledge, in a quicker, much shorter and more functional format.
In recent years, with the rise of digital media, the way in which people consume content has evolved considerably. For many years, traditional tv was the primary source of family entertainment for most people. However, since the development of streaming services, many viewers are turning away from scheduled tv, especially among younger people. Rather, international media content analysis reveals that more people are buying memberships to streaming services, which strongly affirms the transformation in audience intake practices. These services are popular for enabling individuals to view the shows and films they want, whenever they feel like it. Those involved in the media sector, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would identify the appeal of streaming platforms as a prominent media consumption habit among viewers today. These modifications show website the move towards user-controlled viewing preferences in the market.
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